Ubisoft Founding Family and Tencent Reportedly Weigh New Venture Using Ubisoft’s Assets

A new report from Bloomberg, indicates that the Guillemot family—the founding family of Ubisoft—and Tencent Holdings Ltd. are exploring the possibility of creating a fresh venture anchored by some of Ubisoft’s assets. According to Bloomberg, both parties are assessing what properties could be involved and how best to value them. Should a deal come to fruition, Tencent would gain greater influence and a potentially larger stake in Ubisoft’s offerings, while the Guillemot family could ensure ongoing control over the French publisher.

Neither Ubisoft nor Tencent has publicly confirmed these discussions, with Ubisoft only referencing its recent move to appoint advisors for “various transformational strategic and capitalistic options.” As these talks remain private and seemingly depend on Ubisoft’s performance in the near future, it is speculated that no concrete decisions will emerge until after the March 20th release of Assassin’s Creed Shadows. The game, touted as the series’ most ambitious installment yet, was delayed once more to give developers time to integrate player feedback and close out the year with a strong showing—potentially critical for any upcoming business maneuvers between the publisher’s founding family and Tencent.


What do you think about Tencent potentially increasing its involvement with Ubisoft while the Guillemot family retains control? Let us know in the comments below!

Angel Morales

Founder and lead writer at Duck-IT Tech News, and dedicated to delivering the latest news, reviews, and insights in the world of technology, gaming, and AI. With experience in the tech and business sectors, combining a deep passion for technology with a talent for clear and engaging writing

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